Review: Untitled: Thoughts on the Creative Process by Blaine Hogan

{Normally, book reviews would happen over at my Page Addict blog, but this one is different, given my recent thoughts on creativity, which is why we are here today.}

Every once in a while you come across a book that you know will be important to your life.

Untitled: Thoughts on the Creative Process is exactly such a book.

I used to believe that truly creative people didn't and shouldn't have to work at it. That brilliance should flower and swirl out of the tips of a creative person's fingers even when they weren't trying. But now, after more than half a decade as a graphic designer, the days when it feels like I will never have another creative idea again, outnumber the others more than I want to admit.

Every person in an even remotely creative field knows the pressure of having to create something from nothing in a compressed time period. Blaine Hogan, creative director at Willow Creek Community Church, also knows and understands the demands of needing to be creative under the relentless pressure of deadlines.

This understanding has given him a unique and passionate outlook of the courage and—yes— hard work it takes to meet the creative demands of our work and life. While not pulling any punches, it is a conversational, practical and hope-filled manifesto, written by someone who has traveled this road before us.

It doesn't matter what creative field you find yourself in, Untitled will make you better at what you do. Even if you are not in a traditionally creative field, there is still much you can glean from this book.

I could gush—and friends would tell you that I have—about this book, but honestly, I don't need to. Right now, go buy the book, let it speak for itself. Read it. And when you are finished reading it, don't be surprised if, like me, you want to read it again.

You simply won't be sorry.


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